I don’t know what to think. I woke up this morning, and there was a note from Amy Gahran with news I never thought I’d see, on a scale and with a potential to upend or at least slightly bend a bunch of things I’d assumed were unalterable in their trajectory.
I need to see what’s coming. I need to how it can work. After all, Paton’s thing so far has been small and midsize papers. I don’t know how that will work here in our environment, with the on-rushing push toward regional and away from local coverage.
I need to know if his idea of “digital first” is something individual, atomized, lightweight or faceless, branded and conversation-shy. I need to know if “digital first” is more iPad apps, or a rebirth of blogging. Is it doubling down on Facebook and the Apple Store and other “safe” walled-garden platforms?